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Training and Support

Training and Support Mission Statement: The Franchise Alliance Consultant will be the most highly trained, supported, competent, and respected professional in the franchise industry, without exception.

We will accomplish this goal utilizing a faculty of franchise practitioners, a centralized curriculum and support program, and modular training that allows each new Consultant to learn at his or her own pace.

Quality is what our peers expect, and our innovative approach will deliver that quality without exception.

A curriculum overview:

  1. Introduction
    2.
    1. Franchise 101
    2. History of Franchising
    3. Future of Franchising
    4. Single Unit, Multiple, and Area Development
    5. Franchise Categories
    6. Franchise Pros and Cons
    7. Important Franchise Statistics
    8. Resource Links

  2. Your Business
    1. Working Environment
    2. Tools and Equipment
    3. Telephone
    4. Internet
    5. Sole Proprietor vs. Incorporate
    6. Budget
    7. Business Name
    8. Resource Links

  3. Legal
    1. Franchise Defined
    2. Franchise Disclosure Document
    3. Franchise Agreement
    4. FTC Regulations
    5. State Registrations
    6. Licensing Requirements
    7. Earnings Claims
    8. Resource Links

  4. Franchise Listings
    1. Representation Agreement
    2. Commissions
    3. Catalog Pages
    4. Fast Match Software
    5. Library Material
    6. Product Knowledge
    7. Conference Calls/Webinars
    8. Franchisor Intro
    9. Resource Links

  5. Marketing
    1. Overview
    2. Not a Sales Process
    3. Internet Lead Program
    4. Your Web Site
    5. Rebound
    6. Seminar
    7. Referral Group
    8. Advertising
    9. Trade Shows
    10. Local Franchisees
    11. Resource Links

  6. Qualifying
    1. Process Control
    2. Nine Key Questions
    3. Financing Information
    4. 401K Conversion
    5. Information Exchange
    6. Validation
    7. Resource Links

  7. Franchise Matching
    1. Auto-Sort Program
    2. Intangibles
    3. Geography
    4. Availability
    5. Presentation Material
    6. Client Registration
    7. Resource Links

  8. Presentation and Referral
    1. Recap
    2. Benefits Presentation
    3. Franchise Introduction
    4. Ranking
    5. Setting Agenda
    6. Follow-up Program
    7. Invoice
    8. Resource Links

  9. Operation Fast Start
    1. A Day in the Life
    2. Using the Tools
    3. Most Productive Efforts
    4. Getting to Success
    5. Pitfalls
    6. Quick Start Program
    7. Resource Links

  10. Conclusion
    1. Getting Started
    2. New Broker “To-Do” List
    3. Appendix
    4. Resource Links

Request More Info  |     Contact Us
Franchise Alliance, Inc. | 400 Galleria Parkway, Suite 1500 | Atlanta, GA 30339
Phone: (678) 385-6750